Lauren Wallenfels
About Lauren Wallenfels
Lauren Wallenfels serves as the Creator Marketing Manager at The QYOU in Los Angeles, California, where she has worked since 2021. With a background in journalism and marketing, she has experience in various roles across multiple media and retail organizations.
Work at QYOU Media
Lauren Wallenfels has served as the Creator Marketing Manager at The QYOU since 2021. In this role, she focuses on developing and executing marketing strategies that engage creators and enhance brand visibility. Her work involves collaborating with various stakeholders to promote content and initiatives that resonate with target audiences. Based in Los Angeles, California, she has contributed to the company's growth and presence in the creator economy.
Previous Experience in E-commerce and Journalism
Before joining The QYOU, Lauren worked at LF Stores as an E-commerce Coordinator from 2019 to 2021. Her responsibilities included managing online sales and coordinating marketing efforts. Additionally, she gained experience in journalism as a Multimedia Journalist at Focal Point News for four months in 2019, where she reported on various topics. She also contributed as a Blogger for the Detroit Jewish News from 2018 to 2019, enhancing her skills in writing and content creation.
Education and Expertise
Lauren Wallenfels earned a Bachelor of Arts in Broadcast Journalism from Michigan State University, completing her studies from 2015 to 2019. Her education provided her with a strong foundation in reporting, writing, and editing. She has a proven ability to create engaging content and is well-versed in using Adobe Premiere Pro for video production, which complements her passion for storytelling and communication.
Leadership and Team Involvement
During her time at Michigan State University, Lauren held the position of Vice President of Recruitment for Sigma Delta Tau in 2017. In this role, she was responsible for overseeing recruitment efforts and fostering a sense of community among members. This experience contributed to her leadership skills and ability to work effectively in team environments.
Skills in Marketing and Campaign Execution
Lauren has successfully pitched and executed marketing campaigns for major film studios and game publishers. Her ability to deliver high-quality results has helped her exceed client expectations. She is passionate about leveraging social media and communication strategies to enhance brand narratives and engage audiences effectively.