Morgan Barclay
About Morgan Barclay
Morgan Barclay serves as the VP of Integrated Marketing at QYOU Media Inc., bringing over a decade of experience in marketing across various sectors, including entertainment and gaming.
Current Role at QYOU Media
Morgan Barclay serves as the Vice President of Integrated Marketing at QYOU Media Inc. since 2020. In this role, Barclay focuses on developing and executing marketing strategies that integrate various channels to enhance brand visibility and engagement. The position leverages Barclay's extensive experience in the marketing sector, particularly in the entertainment and digital media landscapes.
Previous Experience in Marketing Leadership
Before joining QYOU Media, Morgan Barclay held several key marketing positions. From 2018 to 2020, Barclay was the Vice President of Marketing at Lifted Solutions. Prior to that, from 2015 to 2018, Barclay worked as the Vice President of Originals Marketing at Blue Ant Media. Additionally, Barclay served as the Vice President of Integrated Marketing at DEFY Media from 2011 to 2015. These roles contributed to a robust understanding of integrated marketing strategies across various platforms.
Educational Background
Morgan Barclay earned a Bachelor of Science degree in Psychology from the University of Washington, studying from 1994 to 1997. This educational background provides a foundation for understanding consumer behavior and effective marketing strategies.
Expertise in Digital Marketing
Morgan Barclay possesses extensive experience in creating influencer-first brand proposals, particularly within the entertainment, gaming, and automotive sectors. Barclay has a deep understanding of strategic and tactical approaches to emerging social video platforms such as TikTok, Instagram Reels, and Twitch. This expertise is complemented by a proven track record of leading teams to achieve significant revenue targets, ranging from $10 million to $240 million annually.
Engagement in Creative Pursuits
Outside of professional commitments, Morgan Barclay engages in various creative pursuits. These include growing a Pickleball brand on Instagram and creating comedic videos on TikTok. Barclay also enjoys landscape photography and listens to audiobooks focused on leadership and ideation, reflecting a commitment to personal growth and creativity.