Brooke Jacobson
About Brooke Jacobson
Brooke Jacobson is a Senior Manager of Growth Marketing at R-Zero, where she has worked since 2020. She has a background in finance and marketing, with previous roles at ReUp Education, OCA Ventures, and Epsilon, among others.
Current Role at R-Zero
Brooke Jacobson serves as the Senior Manager of Growth Marketing at R-Zero, a position she has held since 2020. In this role, she is responsible for driving marketing strategies that support the company's growth objectives. Her work includes assisting in deal negotiations for early-stage investment opportunities, showcasing her expertise in both marketing and investment processes.
Previous Experience in Growth and Marketing
Prior to her current role, Jacobson gained valuable experience at various organizations. She worked as a Go-To-Market Intern at ReUp Education for five months in 2019, where she contributed to market entry strategies. Additionally, she held the position of Senior Account Executive at Epsilon from 2015 to 2018, focusing on client management and marketing solutions. Her diverse background in marketing roles has equipped her with a comprehensive understanding of growth strategies.
Education and Expertise
Jacobson holds a Bachelor of Science degree in Economics and Human and Organizational Development from Vanderbilt University, which she completed in 2015. She furthered her education by obtaining a Master of Business Administration (MBA) with a focus on Finance from Northwestern University's Kellogg School of Management in 2020. Her academic background provides a strong foundation in both economic principles and financial analysis.
Investment Analysis and Due Diligence
Throughout her career, Jacobson has been involved in significant investment analysis and due diligence processes. Notably, she managed the entire diligence process for a $1.5 million Series A investment in Placer, which included financial analysis and customer cohort evaluations. She also conducted in-depth business and financial due diligence for a $1 million Series Seed investment in VeriSIM Life, focusing on market sizing and competitive analysis.
Early Career Development
Jacobson began her professional journey as an Accelerator Program Coordinator at the Nashville Entrepreneur Center from 2016 to 2018. In this role, she supported startups through mentorship and resources. She also worked as an Associate at OCA Ventures for four months in 2019, where she gained experience in venture capital and investment strategies.