Jessica Black
About Jessica Black
Jessica Black is a Senior Manager of Loyalty Product Delivery at RaceTrac, with a diverse background in marketing and consulting across various industries. She has extensive experience in digital marketing, strategic partnerships, and process refinement, particularly within the kids' entertainment sector.
Current Role at RaceTrac
Jessica Black serves as the Senior Manager of Loyalty Product Delivery at RaceTrac. She has been in this role since 2023. In her position, she focuses on enhancing customer loyalty programs and implementing strategies to improve customer engagement. Her background in marketing and product delivery supports her efforts in driving loyalty initiatives within the company.
Previous Experience in Marketing and Consulting
Jessica Black has a diverse background in marketing and consulting. She worked at Cartoon Network from 2016 to 2021 in Strategic Brand Partnerships, where she developed marketing strategies. Prior to that, she was an Associate Consultant at Red Clay Consulting from 2013 to 2014. Her experience also includes roles at Ethereal Innovations, Inc. as a Content Marketing Strategist and at REscour as a Content Strategist and Inbound Market Coordinator.
Educational Background
Jessica Black earned a Bachelor's Degree in Management Information Systems from the University of Houston, C.T. Bauer College of Business, completing her studies from 2011 to 2013. She also holds an Associate degree in Arts from Houston Community College, where she studied from 2009 to 2011. Her educational background provides a solid foundation for her career in marketing and product management.
Skills and Expertise
Jessica Black is known for her ability to refine processes and foster cross-functional teamwork. She possesses a unique skill set that bridges communication between technical and creative teams, which enhances product and marketing strategies. Over the past six years, she has specialized in the kids' entertainment industry, focusing on digital marketing and strategic partnerships.
Career Aspirations in Fintech and HR-Tech
Jessica Black has a strong interest in transitioning to roles within the fintech or HR-tech sectors. She is driven by a passion for personal finance and helping people. Her goal is to leverage her digital marketing and project management expertise in traditional advertising roles, aiming to make a significant impact in these emerging fields.