Katie Nikitin
About Katie Nikitin
Katie Nikitin is a seasoned marketing professional currently serving as the Sr. Marketing Manager for Campaigns & Strategic Initiatives at RaceTrac. She has extensive experience in various marketing roles across multiple organizations, including Jackson Spalding and Xplor, and holds a Bachelor of Arts in Public Relations and Religion/Religious Studies from The University of Georgia.
Current Role at RaceTrac
Katie Nikitin serves as the Senior Marketing Manager for Campaigns and Strategic Initiatives at RaceTrac, a position she has held since 2024. In this role, she is responsible for developing and executing marketing campaigns that align with the company's strategic goals. Her focus includes enhancing brand visibility and driving customer engagement through various marketing initiatives.
Previous Experience in Marketing
Prior to her current role, Katie Nikitin accumulated extensive marketing experience across various organizations. She worked at Xplor in multiple capacities, including Director of Marketing and Senior Manager of Marketing, from 2021 to 2024. Her tenure at Jackson Spalding included roles as Digital Marketing Account Coordinator and Senior Strategist & Team Lead, where she contributed to digital marketing strategies and team leadership.
Educational Background
Katie Nikitin earned her Bachelor of Arts (B.A.) degree from The University of Georgia, where she studied Public Relations and Religion/Religious Studies. This educational background has equipped her with the skills necessary for effective communication and strategic marketing.
Internship Experience
Katie Nikitin has gained valuable experience through various internships early in her career. She interned at the American Red Cross of Georgia as a Public Relations and Journalism Intern in 2014, and also completed a Public Relations Internship at Habitat For Humanity of Northeast Georgia. These roles provided her with foundational skills in public relations and marketing.
Career Progression
Katie Nikitin's career has shown a steady progression in the marketing field. After starting as a Marketing Specialist at Camp Grace in 2014, she moved on to roles that expanded her expertise in digital marketing, content marketing, and public relations. Her diverse experiences across different organizations have contributed to her current position at RaceTrac.