Alexander W.

Digital Banking Leader Mobile @ Raiffeisen Bank International

About Alexander W.

Alexander W. is a Digital Banking Leader Mobile at Raiffeisen Bank International AG, with a strong background in digital sales and user experience design. He has held various leadership roles in banking and telecommunications, demonstrating expertise in digital transformation and data management.

Work at Raiffeisen Bank International

Currently, Alexander W. holds the position of Digital Banking Leader Mobile at Raiffeisen Bank International AG. He has been in this role since 2024, contributing to the bank's digital transformation efforts. His responsibilities include leading mobile banking initiatives and enhancing user experience in digital platforms.

Previous Experience at Unicredit Bank Austria AG

Before joining Raiffeisen Bank, Alexander W. served as the Head of Digital Sales & Digital Experience (UX) at Unicredit Bank Austria AG from 2018 to 2022. In this role, he focused on improving digital sales strategies and enhancing user experience across various banking services. His tenure in Vienna spanned four years.

Background in Digital Sales and Banking

Alexander W. has a diverse background in digital sales and banking. He worked as a Product Owner for Digital Sales at Erste Bank from 2015 to 2018. Additionally, he held the position of Tribe Lead for Digital Sales Internet & TV at A1 Telekom Austria AG from 2022 to 2023. His experience also includes roles at Santander Consumer Bank Österreich, where he was involved in online product management and sales management.

Education and Expertise

Alexander W. studied Management & Entrepreneurship at FHWien der WKW, achieving a Master’s degree (Mag.) from 2005 to 2010. He also completed his secondary education at Commercial Academy Eisenstadt, focusing on IT & IT-Management, where he earned his Matura. His academic background supports his extensive expertise in prototyping, UX design, data management, and analytics.

Hands-On Approach in E-commerce and Banking

Alexander W. is recognized for his hands-on attitude, which has been a key factor in his success across various roles in e-commerce and banking. His practical experience complements his academic knowledge, allowing him to effectively drive digital transformation initiatives and improve customer experiences in the financial sector.

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