Igor Sopcak
About Igor Sopcak
Igor Sopcak serves as the Head of Customer Engagement Platforms and Products at Raiffeisen Bank International AG in Vienna, Austria, where he has worked since 2019. He possesses extensive experience in CRM, digital sales, and team coordination across various financial institutions.
Work at Raiffeisen Bank International
Igor Sopcak has served as the Head of Customer Engagement Platforms & Products at Raiffeisen Bank International AG since 2019. In this role, he focuses on enhancing customer engagement through various platforms and products. His responsibilities include facilitating best practice sharing in the CRM area within the RBI Group and driving initiatives to improve the efficiency of the retail business. He is also involved in promoting digital channels among clients and increasing digital sales.
Previous Experience at Tatra Banka
Prior to his current position, Igor Sopcak held multiple roles at Tatra banka. He was the Head of CRM from 2016 to 2019, where he coordinated teams of data analysts, data scientists, and digital sales specialists. Earlier, he served as the Head of the IT section from 2001 to 2005 and as a Technical Lead in the Account Manager Coordination Team for a brief period in 2000. His extensive tenure at Tatra banka contributed to his deep understanding of customer relationship management.
Background in IT and Consulting
Igor Sopcak has a solid background in information technology and consulting. He worked as a Senior Information Technology Consultant at Capgemini from 2005 to 2007. Additionally, he has experience as an Actuary at Vienna Insurance Group AG Wiener Versicherung Gruppe from 1998 to 2000. His roles have equipped him with a strong understanding of both IT and business department needs.
Education and Expertise
Igor Sopcak earned a Master’s Degree in Mathematics from Univerzita Komenského v Bratislave, where he studied from 1993 to 1998. He also completed his high school education at Gymnazium Hlinska 29 from 1989 to 1993. His educational background supports his expertise in advanced analytics and behavioral economics, particularly in the context of retail banking.
Skills in Team Coordination and Digital Sales
Igor Sopcak has developed strong skills in coordinating teams of software programmers and specialists in various fields. He specializes in using advanced analytics to enhance retail banking and has been instrumental in rolling out these strategies to sales networks. His work involves driving cooperation among stakeholders in CRM and customer experience, focusing on improving digital sales and customer engagement.