Shivani Sohal

Shivani Sohal

Marketing Performance Manager @ Raiffeisen Bank International

About Shivani Sohal

Shivani Sohal is a Marketing Performance Manager at Raiffeisen Bank International AG, where she has worked since 2021. She holds a Bachelor's and a Master's degree in Business Consultancy International, with a specialization in International Marketing and Sales.

Work at Raiffeisen Bank International

Shivani Sohal has been serving as the Marketing Performance Manager at Raiffeisen Bank International AG since 2021. In this role, she focuses on optimizing marketing strategies and enhancing brand performance. Her responsibilities include analyzing marketing data, developing performance metrics, and implementing innovative marketing solutions to improve customer engagement. Sohal's tenure at the bank has been marked by her commitment to leveraging data-driven insights to inform marketing decisions.

Education and Expertise

Shivani Sohal completed her education at Fachhochschule Wiener Neustadt, where she earned a Bachelor's degree in Business Consultancy International from 2012 to 2015. She further pursued a Master's Degree in the same field, specializing in International Marketing and Sales, from 2015 to 2017. Prior to her university studies, she attended Rudolf Steiner Schule, achieving her high school diploma from 2006 to 2010. This educational background provides her with a solid foundation in marketing principles and business strategies.

Background

Shivani Sohal's academic journey began at Rudolf Steiner Schule, where she completed her high school education. She then advanced her studies at Fachhochschule Wiener Neustadt, obtaining both a Bachelor's and a Master's degree in Business Consultancy International. Her focus on International Marketing and Sales during her Master's program has equipped her with specialized knowledge relevant to her current role in marketing performance management.

Passion for Marketing

Shivani Sohal is passionate about marketing and views each day as an opportunity to learn and grow in her field. She actively seeks out the latest technologies and trends in marketing to enhance her skills and knowledge. This commitment to continuous learning enables her to explore innovative approaches to brand awareness and customer connection, reflecting her dedication to the marketing profession.

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