Frank Campfield
About Frank Campfield
Frank Campfield is a Senior Analyst specializing in Digital Marketing Analytics, currently employed at Rain the Growth Agency since 2022. He has a background in digital ad operations and data solutions, having previously worked at OH Partners and NSA Media.
Work at RAIN Agency
Frank Campfield serves as a Senior Analyst in Digital Marketing Analytics at RAIN the Growth Agency. In this role, he communicates with Demand-Side Platforms (DSP) and external vendors to address campaign discrepancies and enhance performance. His responsibilities include managing digital campaign launches, ad trafficking, and tag management within Digital Campaign Manager (DCM). He collaborates with cross-functional teams to ensure the effective implementation of campaigns.
Previous Experience at OH Partners
Before joining RAIN, Frank worked at OH Partners as a Media Analyst and Data Solutions Strategist from 2019 to 2022. During his three years there, he focused on media analysis and data strategies, contributing to the optimization of marketing efforts.
Experience at NSA Media
Frank was employed at NSA Media as a Senior Associate in Digital Ad Operations from 2015 to 2018. His role involved managing various aspects of digital advertising operations, further developing his expertise in the field.
Education and Expertise
Frank Campfield earned a Bachelor's Degree in Mathematics from the University of Illinois Urbana-Champaign, where he studied from 2010 to 2014. His educational background provides a strong foundation for his analytical skills in digital marketing.
Technical Skills and Contributions
Frank has developed VBA Macros to improve the efficiency of external reporting analysis. This technical skill enhances his ability to analyze data and streamline reporting processes, contributing to better decision-making in digital marketing campaigns.