Melissa G.
About Melissa G.
Melissa G. is an Account Director with over 15 years of experience in the marketing field, currently working at Rain the Growth Agency in the San Francisco Bay Area. She specializes in data-driven strategies and advocates for diversity, equity, and inclusion.
Current Role at RAIN Agency
Melissa G. serves as an Account Director at RAIN the Growth Agency, a position she has held since 2019. In this role, she focuses on developing and executing marketing strategies that drive growth for a diverse range of clients. Her responsibilities include linking strategy, creative, and production with audience targeting and dynamic media buying. Melissa's expertise in data-driven marketing allows her to effectively address the unique needs of both emerging and established brands.
Previous Experience at Euro RSCG
Melissa G. has extensive experience at Euro RSCG, where she held multiple roles from 2007 to 2011. She began as an Account Management Intern for two months in 2007, then progressed to Assistant Account Executive for one year. Following this, she served as an Account Executive for two years, and finally as a Senior Account Executive for one year. This progression provided her with a solid foundation in account management and client relations.
Experience at Grey Group
From 2011 to 2019, Melissa G. worked at Grey Group as an Account Supervisor and later as an Account Director. During her eight years in the Greater New York City Area, she managed various accounts and developed her skills in strategic marketing and client management. This experience contributed to her comprehensive understanding of the marketing landscape.
Educational Background
Melissa G. has a strong educational background in marketing. She earned a Bachelor of Business Administration (BBA) from Hofstra University, followed by a Master of Business Administration (MBA) from Hofstra University's Graduate Business School. Additionally, she studied marketing at St. Francis College and completed her high school education at St. Francis Preparatory, where she obtained her High School Diploma.
Advocacy for Diversity, Equity, and Inclusion
Melissa G. is an advocate for Diversity, Equity, and Inclusion (DEI) in both her professional and personal life. She actively promotes these values within her work environment and seeks to create inclusive strategies that benefit all stakeholders. Her commitment to DEI reflects her understanding of its importance in the marketing industry and its impact on client relationships.