Michelle Lewin
About Michelle Lewin
Michelle Lewin is an Ad Ops Assistant Specialist with extensive experience in digital marketing and ad operations. She has worked with various companies, including CBDfx and Rooftop Digital, and holds a Bachelor of Science in Marketing from California State University, Northridge.
Work at RAIN Agency
Michelle Lewin has been employed at RAIN the Growth Agency as an Ad Ops Assistant Specialist since 2021. In this role, she supports the Programmatic team by managing various ad operations tasks. Her responsibilities include uploading tag sheets to platforms such as Roku OneView and Amazon DSP, which are essential for creative builds. She coordinates daily with internal team members to expedite requests submitted to the Ad Ops team, ensuring efficient workflow and communication.
Previous Experience in Ad Operations
Prior to her current position, Michelle Lewin worked as an Ad Ops Coordinator at Rooftop Digital from 2020 to 2021. In this role, she gained experience in troubleshooting ad serving and tracking issues, which contributed to the smooth operation of advertising campaigns. Additionally, she completed internships at CBDfx in 2019 and LAXIR in 2018, where she developed foundational skills in marketing and digital advertising.
Education and Expertise
Michelle Lewin studied Business Administration and Management at Moorpark College, where she earned an Associate's Degree from 2015 to 2016. She furthered her education at California State University, Northridge, obtaining a Bachelor of Science in Marketing from 2017 to 2019. Her academic background supports her expertise in ad operations, including proficiency in tools such as Google Campaign Manager and DoubleVerify.
Technical Skills in Ad Operations
Michelle Lewin possesses a range of technical skills relevant to ad operations. She utilizes DoubleVerify to generate tags and update partners and campaign settings. She is skilled in using Google Campaign Manager for ad trafficking implementation and generating Floodlight activities for site tagging. Additionally, she builds creatives in The Trade Desk by uploading tag sheets, implementing pixels, and submitting creatives for approval.
High School Education
Michelle Lewin completed her high school education at Oak Park High School from 2009 to 2013. This foundational education provided her with the skills necessary to pursue higher education and a career in marketing and ad operations.