Tonya Walshe
About Tonya Walshe
Tonya Walshe is a seasoned Sr. Media Buyer with over 20 years of experience, currently working at Rain the Growth Agency since 2003. She has played a key role in the success of various startup clients and major brands by utilizing advanced analytics in media buying.
Work at RAIN Agency
Tonya Walshe has served as a Senior Media Buyer at Rain the Growth Agency since 2003. In her role, she has focused on integrating brand strategy with media buying, utilizing advanced analytics to optimize campaigns. Over her 21 years at the agency, she has played a significant role in the success of various startup clients, including ChristianMingle.com and Ancestry.com. Her expertise in media buying has also extended to major brands such as Microsoft, Chase Bank, and Nintendo Wii.
Previous Experience in Media Buying
Before joining Rain the Growth Agency, Tonya Walshe worked at Euro RSCG as a Senior Media Buyer from 1999 to 2003. Her tenure there lasted four years and contributed to her extensive knowledge in the field. Prior to that, she was employed at Williams Worldwide Television as a Senior Media Buyer from 1990 to 1995, where she gained five years of experience in media buying. This cumulative experience spans over two decades.
Education and Expertise
Tonya Walshe possesses over two decades of experience in the media buying industry. Her expertise lies in linking brand strategy with dynamic media buying and advanced analytics. This skill set has enabled her to effectively manage media campaigns for both startups and established brands, ensuring optimal performance and return on investment.
Contributions to Major Brands
Throughout her career, Tonya Walshe has been involved in media buying for several major brands. Her work at Rain the Growth Agency has included campaigns for Microsoft, Chase Bank, and Nintendo Wii. Her ability to leverage advanced analytics has been crucial in driving successful media strategies for these prominent companies.