Ashley Mc Gee
About Ashley Mc Gee
Ashley McGee serves as the Director of Digital Media Operations at Rakuten Advertising, where she has worked since 2016. With a background in advertising and extensive experience in digital marketing, she has played a key role in advancing the company's digital media initiatives.
Current Role at Rakuten Advertising
Ashley Mc Gee serves as the Director of Digital Media Operations at Rakuten Advertising. She has held this position since 2016, contributing to the company's digital media strategies and operations. Her role involves overseeing various aspects of digital advertising, ensuring effective execution and alignment with company goals. Based in the Tampa/St. Petersburg, Florida Area, she plays a key role in driving innovation within the organization.
Previous Experience at Rakuten Advertising
Prior to her current role, Ashley Mc Gee worked at Rakuten Advertising in two different capacities. She served as a Paid Search Specialist from 2011 to 2014, where she focused on managing paid search campaigns. Following this, she held the position of Manager, Launch from 2014 to 2016. In these roles, she contributed to the development and execution of digital marketing strategies that supported the company's objectives.
Experience at Acquirgy
Ashley Mc Gee was employed at Acquirgy as a Search Marketing Manager from 2007 to 2011. In this role, she managed search marketing initiatives, developing strategies to enhance online visibility and drive traffic. Her experience at Acquirgy laid the foundation for her subsequent roles in digital advertising, providing her with valuable insights into search marketing dynamics.
Education and Certifications
Ashley Mc Gee earned a Bachelor of Arts degree in Advertising from the University of West Florida, where she studied from 2002 to 2006. She holds multiple certifications in digital advertising platforms, including Google Search, Display, Mobile, Shopping, and Analytics. Additionally, she is certified in Microsoft Ads and Amazon Sponsored Ads. Ashley has also completed training at Pinterest Academy and KenshooU Search, further enhancing her expertise in social media and search marketing.
Contributions to Digital Media Operations
In her role as Director of Digital Media Operations at Rakuten Advertising, Ashley Mc Gee has been instrumental in the company's growth and innovation in the digital advertising sector. Her contributions have focused on optimizing digital media strategies and improving operational efficiency. Through her leadership, she has helped shape the direction of digital media initiatives, aligning them with industry trends and client needs.