Blago Amov
About Blago Amov
Blago Amov is a seasoned professional in digital marketing, currently serving as the Sr. Manager of DMP Audiences at Rakuten Advertising. He has a diverse background in programmatic display media buying and financial analysis, with experience at several notable companies including Rakuten MediaForge and Upwell Health.
Current Role at Rakuten Advertising
Blago Amov serves as the Sr. Manager DMP Audiences at Rakuten Advertising. He has held this position since 2019, contributing to the company's audience management and data-driven marketing strategies. His role involves overseeing the development and implementation of audience segmentation and targeting initiatives, which are essential for optimizing programmatic advertising efforts.
Previous Experience at Rakuten Marketing
Blago Amov has extensive experience at Rakuten Marketing, where he held multiple roles. He worked as a Manager of Programmatic Display Media Buying from 2016 to 2017, followed by a position as Sr. Programmatic Display Media Buyer from 2014 to 2016. He also served as Director of Programmatic Display Media Strategy from 2017 to 2019. His tenure at Rakuten Marketing spanned several years and involved significant responsibilities in programmatic advertising.
Work History at Upwell Health
In 2019, Blago Amov worked as the Sr. Director of Paid Digital at Upwell Health for a period of three months. His role focused on managing paid digital marketing strategies, contributing to the company's digital presence and outreach efforts in the Greater Salt Lake City Area.
Educational Background
Blago Amov studied at Westminster University, where he earned a Bachelor of Science degree in Economics with a minor in Mathematics from 2007 to 2011. This educational foundation provided him with analytical skills and knowledge applicable to his career in digital marketing and media buying.
Early Career Experience
Before his roles in digital marketing, Blago Amov worked as a Financial Analyst at BD for eight months in 2012. He also gained experience as a Math Tutor at Westminster College in 2011 for eleven months. These early positions contributed to his analytical and problem-solving skills, which are valuable in his current and past roles in the marketing industry.