Brandon Mendoza
About Brandon Mendoza
Brandon Mendoza is an Analyst in Advanced Analytics at Rakuten Advertising and an Adjunct Professor of Organizational Psychology at Azusa Pacific University. He has a background in data analysis and IT support, with notable achievements in enhancing client KPI measurement and improving team efficiency.
Work at Rakuten Advertising
Brandon Mendoza has been employed at Rakuten Advertising as an Analyst in Advanced Analytics since 2022. In this role, he focuses on analyzing data to provide insights that enhance client performance. His responsibilities include developing reports that measure key performance indicators (KPIs) for clients, contributing to the overall effectiveness of the advertising strategies employed by the company.
Current Role at Azusa Pacific University
In addition to his position at Rakuten Advertising, Brandon Mendoza serves as an Adjunct Professor in Organizational Psychology at Azusa Pacific University. He has held this position since 2020, where he educates students on the principles of organizational behavior and psychology. His experience in both academia and analytics allows him to provide a unique perspective to his students.
Previous Experience in Higher Education
Brandon Mendoza previously worked at Azusa Pacific University as an IT Support Desk Specialist from 2015 to 2017. In this role, he provided technical support to faculty and students, ensuring that technology resources were effectively utilized. His experience in this position contributed to his understanding of the intersection between technology and education.
Achievements in Data Analytics
Brandon Mendoza has made significant contributions to data analytics during his career. In 2020, he developed and implemented four new reports that improved the measurement of client KPIs. He also played a key role in transitioning his team to remote work by establishing a cloud sharing workflow. His efforts in enhancing team efficiency included the implementation of a PowerShell script that increased report processing speed for over 44 clients by 82%. He received an Innovation Award in 2020 for these contributions.
Educational Background
Brandon Mendoza holds a Master of Science in Industrial and Organizational Psychology from Azusa Pacific University, which he completed from 2018 to 2020. Prior to that, he earned a Bachelor's degree in Psychology from the same institution, studying from 2014 to 2017. His educational background provides a strong foundation for his work in both analytics and teaching.