Emidio Moscatelli
About Emidio Moscatelli
Emidio Moscatelli serves as the Commercial Lead at Rakuten Advertising, where he has enhanced media procurement processes and developed a comprehensive digital strategy. With a background in account management at notable companies such as Microsoft and Amazon, he holds degrees in Philosophy and Business from Università Cattolica del Sacro Cuore and INSEAD.
Work at Rakuten Advertising
Emidio Moscatelli serves as the Commercial Lead at Rakuten Advertising, a position he has held since 2024. In this role, he has focused on enhancing media procurement processes by integrating machine learning solutions, aiming to improve operational efficiency. He has also designed and executed a comprehensive digital strategy that has significantly strengthened the company's online presence and contributed to increased sales.
Previous Experience in Account Management
Before joining Rakuten Advertising, Emidio Moscatelli held several significant positions in account management. He worked at Publitalia '80 as an Account Executive from 2000 to 2006. He later served as a Senior Account Executive at Microsoft from 2006 to 2015. Following this, he worked at Adform as an Account Director from 2016 to 2018 and at Amazon Fulfillment Technologies & Robotics as a Senior Account Executive from 2018 to 2021. Most recently, he was a Senior Account Executive at Yahoo from 2022 to 2024.
Education and Expertise
Emidio Moscatelli holds a Bachelor's degree in Liberal Studies with a focus on Philosophy from Università Cattolica del Sacro Cuore. He also studied at INSEAD, where he gained expertise in Business Strategy and Financial Acumen. His educational background supports his professional roles, particularly in digital strategy and account management.
Digital Strategy and Data Analytics Initiatives
In his career, Emidio Moscatelli has implemented new data analytics technologies to enhance data literacy and utilization within organizations. He has spearheaded various digital projects, demonstrating effective team leadership and collaboration with external digital agencies. His efforts have included crafting and implementing data-driven media retail solutions that improved customer insights and optimized customer campaigns.