Mandie Satterfield
About Mandie Satterfield
Mandie Satterfield is the Manager of Group Product Operations at Rakuten Advertising, where she has worked since 2015. She holds a Bachelor of Arts in Film and Advertising from the University of Utah and has experience in media operations and campaign optimization.
Work at Rakuten Advertising
Mandie Satterfield has held the position of Manager, Group Product Operations at Rakuten Advertising since 2015. In this role, she oversees the operational day-to-day management of the APAC Group Product Operations functions. Her responsibilities include managing Media Operations and Launch, Campaign Optimization, and Multimedia and Creative Communications. Satterfield is also involved in setting up media buying strategies for Rakuten's social media products across various countries and devices. Her work contributes to the effectiveness and efficiency of advertising campaigns within the organization.
Education and Expertise
Mandie Satterfield studied at the University of Utah, where she focused on Film and Advertising. She earned a Bachelor of Arts (BA) degree, completing her studies from 2008 to 2014. This educational background has equipped her with skills relevant to her current role in product operations and advertising management. Satterfield's expertise encompasses media operations, campaign optimization, and creative communications, which are essential for her responsibilities at Rakuten Advertising.
Background
Before joining Rakuten Advertising, Mandie Satterfield worked at Overstock.com as a Co-op Advertising Coordinator from 2008 to 2014. In this role, she gained experience in media buying strategies and advertising coordination. Additionally, she briefly served as an Executive Assistant at the Utah Film Center in 2014. This diverse background in advertising and operational roles has contributed to her current position in managing product operations.
Client Services and Campaign Management
In her current role at Rakuten Advertising, Mandie Satterfield assists client services and sales teams by preparing client materials. This includes developing spend forecasts and conducting campaign performance analysis. Her contributions help ensure that clients receive accurate and timely information regarding their advertising campaigns, which supports effective decision-making and strategy development.