Michael Potter
About Michael Potter
Michael Potter serves as the Vice President of Engineering at Rakuten Advertising, where he has worked since 2017. He specializes in designing scalable systems for the online display and marketing industry, utilizing various technologies to handle billions of requests daily.
Work at Rakuten Advertising
Michael Potter has served as Vice President of Engineering at Rakuten Advertising since 2017. In this role, he oversees engineering initiatives in Salt Lake City, Utah. His responsibilities include designing systems that can manage billions of requests daily, leveraging cloud technology to ensure scalability and efficiency. Prior to his current position, he worked as an Architect in Software Engineering for eight months in 2016, and as Development Manager for four years from 2012 to 2016. His extensive experience at Rakuten Advertising has contributed to advancements in technology within the online display and marketing sectors.
Education and Expertise
Michael Potter earned a Bachelor of Science degree from Utah State University, where he studied from 1997 to 2003. His educational background laid the foundation for his career in engineering and technology. Potter specializes in building scalable solutions using various technologies, including Go, Docker, Ansible, Cassandra, and Hadoop. His expertise focuses on creating adaptable technology that meets the demands of the rapidly evolving online marketing landscape.
Background
Before joining Rakuten Advertising, Michael Potter worked at Convergys as a Manager from 1998 to 2005, gaining valuable experience in management and operations. His career in technology began with this role, which spanned seven years. Following his time at Convergys, he transitioned to Rakuten Marketing, where he held various positions, ultimately leading to his current role as Vice President of Engineering. His diverse background in management and engineering has equipped him with a comprehensive understanding of the industry.
Achievements
Throughout his career, Michael Potter has designed systems capable of handling billions of requests daily, showcasing his ability to create high-performance technology solutions. His work has significantly impacted the online display and marketing industry, particularly through his roles at Rakuten Advertising. By utilizing advanced technologies, he has contributed to the development of scalable and efficient systems that respond to the needs of a dynamic market.