Mohammed Zaid Ali
About Mohammed Zaid Ali
Mohammed Zaid Ali is a Senior Yield Strategist at Rakuten Advertising, where he has worked since 2022. He has a diverse background in data analysis, programmatic management, and consulting, with previous roles at companies such as DaVinci Marketing Cloud, JAGGAER, and Reach plc.
Work at Rakuten Advertising
Mohammed Zaid Ali has been employed at Rakuten Advertising since 2022, where he serves as a Senior Yield Strategist. In this role, he focuses on optimizing yield strategies to enhance revenue generation. His experience in programmatic advertising and data analysis contributes to his effectiveness in this position.
Previous Employment Experience
Prior to his current role, Mohammed Zaid Ali held various positions in the advertising and analytics sectors. He worked as a Junior Programmatic Data Analyst at DaVinci Marketing Cloud for 10 months in 2017, focusing on eBay projects. He also served as a Solutions Consultant at JAGGAER for 4 months in 2021 and as a Client Insight Analyst at Comscore, Inc. for 2 months in 2018. His role as a Programmatic Manager at Footballco lasted 3 months in 2022. Additionally, he worked as a Business Analyst at Reach plc from 2018 to 2021.
Education and Expertise
Mohammed Zaid Ali studied Geography at Kingston University, where he earned a Bachelor of Science (BSc) degree from 2012 to 2015. He also attended Ernest Bevin College from 2004 to 2012. His educational background supports his strong analytical skills and commercial awareness, which are essential in his professional roles.
Skills and Adaptability
Mohammed Zaid Ali demonstrates a proactive learning attitude, quickly grasping new skills and concepts. He adapts to changes with ease, showcasing flexibility in dynamic work environments. His strong commercial awareness complements his analytical and logical approach to problem-solving, making him effective in various roles throughout his career.
Early Career Background
In the early stages of his career, Mohammed Zaid Ali worked in customer service and sales roles. He was a Sales Advisor at Vodafone from 2013 to 2016 and served as a Key Holder and Head Cashier at Makro Self Service Wholesalers Ltd. from 2012 to 2013. He also worked as a Service Advisor at GO Vauxhall for 10 months in 2017 and as a Software Test Analyst at Capita IT Professional Services for 6 months in 2016.