Randy Harinandan
About Randy Harinandan
Randy Harinandan is a Senior Manager at Rakuten Marketing, where he has worked since 2016. He has extensive experience in marketing roles across various companies, focusing on driving traffic and utilizing his expertise in budget planning and email marketing.
Current Role at Rakuten Marketing
Randy Harinandan serves as a Senior Manager at Rakuten Marketing, a position he has held since 2016. In this role, he focuses on driving traffic through various marketing strategies. His responsibilities include overseeing marketing initiatives and ensuring effective execution to meet organizational goals. His extensive experience in the marketing field supports his ability to lead and innovate within the company.
Previous Experience in Marketing
Prior to his current role, Randy Harinandan worked at Rakuten Marketing as a Senior Account Manager from 2014 to 2016. He also served as a Strategic Account Manager at Rakuten Marketing from 2012 to 2014. His earlier positions include roles at Venda as an Account Manager and eBusiness Strategist, as well as at Oberon Media as Channel Marketing Manager. These experiences have contributed to his comprehensive understanding of marketing dynamics.
Educational Background in Business Administration
Randy Harinandan studied at City University of New York-Baruch College, where he earned a Bachelor of Business Administration (B.B.A.) with a focus on Marketing from 2001 to 2003. This educational foundation provided him with essential knowledge and skills that have been instrumental in his marketing career.
Expertise in E-Commerce and Marketing Strategies
Randy Harinandan possesses expertise in e-mail marketing, which is a significant aspect of his marketing specialties. His strong background in budget planning complements his marketing and data analysis skills, enabling him to develop effective strategies that drive traffic and enhance business performance. His previous roles in e-commerce, including positions at Calvin Klein Underwear and Sleepy's, further solidify his proficiency in this area.
Career Progression and Roles
Randy Harinandan's career spans various roles in the marketing and e-commerce sectors. He began his career as an Exhibition Coordinator/Marketing Associate at Taylor & Francis and progressed to positions such as Senior Online Marketing Associate at Doubleday Entertainment. His diverse experiences across different companies and roles have shaped his approach to marketing and account management.