Melissa L. Triano
About Melissa L. Triano
Melissa L. Triano serves as the Account Executive Sales & Marketing and Manager of Physician Liaisons at Raleigh Radiology, where she has worked since 2015. She has successfully managed marketing budgets, led community outreach programs, and developed corporate wellness initiatives.
Work at Raleigh Radiology
Melissa L. Triano has served as Account Executive Sales & Marketing and Manager Physician Liaisons at Raleigh Radiology since 2015. In this role, she has been responsible for managing marketing department budgets, including allocations for community outreach initiatives. She has led various community outreach programs, such as the UFE WakeMed Interventional Medicine community talks and the WakeMed/RR CTlung Screening CME program. Additionally, she developed a corporate wellness program in collaboration with external clients to promote Raleigh Radiology services. Her efforts have significantly increased the volume of referrals from both new and existing accounts in the Raleigh territory.
Education and Expertise
Melissa L. Triano studied at the University of North Carolina at Charlotte, where she earned two Bachelor of Arts degrees: one in Communications and another in English Literature. This educational background has equipped her with strong communication skills and a comprehensive understanding of literature, which she applies in her professional roles. Her expertise in sales and marketing, particularly in the healthcare sector, is complemented by her experience in managing marketing strategies and community engagement.
Background
Before joining Raleigh Radiology, Melissa L. Triano worked at Accenture as a Training Content Developer and Instructional Designer for the Implementation Team in the Department of Health & Human Services from 2013 to 2014. During her time at Accenture, she was part of the National Decision Support team, contributing to special committees. This experience provided her with a foundation in healthcare-related training and development, which she has built upon in her current role.
Achievements
Throughout her career at Raleigh Radiology, Melissa L. Triano has successfully introduced new modalities and service lines, leading to a significant increase in referral volumes from both new and existing accounts in the Raleigh territory. Her leadership in community outreach and wellness programs has enhanced the visibility of Raleigh Radiology services and strengthened relationships with the local community.