Courtney De La Pena
About Courtney De La Pena
Courtney De La Peña is a seasoned marketing expert and SVP of Consumer & Market Intelligence, known for developing research products that inform strategic decision-making and customer experience design.
Courtney De La Peña SVP, Consumer & Market Intelligence
Courtney De La Peña serves as the Senior Vice President of Consumer & Market Intelligence. In this role, she leads efforts to develop proprietary research and intelligence products. These products are aimed at informing marketing and business decision-making processes. She emphasizes creating opportunities for differentiated customer experience design.
Extensive Marketing Expertise
Courtney De La Peña is a seasoned marketing expert recognized for her extensive track record in architecting brand experiences. Her work focuses on building lasting customer relationships through sustained engagement. Throughout her career, she has concentrated on strategic leadership roles that leverage her expertise in consumer and market intelligence.
Former Head of Consumer & Market Intelligence Solutions
Before her current position, Courtney De La Peña held the post of Head of Consumer & Market Intelligence Solutions. In that role, she contributed significantly to the development and implementation of strategic initiatives. Her work centered around generating insights that drive both marketing and business decisions.
Focus on Differentiated Customer Experience Design
Courtney De La Peña's work strongly emphasizes the design of differentiated customer experiences. She channels her efforts toward developing research and intelligence products tailored to inform business strategies. Her goal is to create unique and lasting relationships between brands and their customers through well-informed engagement strategies.