Katharine Dickson
About Katharine Dickson
Katharine Dickson is a Business Development Representative based in London, England, with extensive experience in sales and business development across various companies. She specializes in personalized gifting and direct mail strategies to enhance B2B sales and marketing efforts.
Work at Reachdesk
Katharine Dickson has been employed as a Business Development Representative at Reachdesk since 2021. In this role, she specializes in utilizing personalized gifting and direct mail to improve B2B sales and marketing strategies. Her work involves engaging with prospects by responding to key moments in the buyer journey, which helps in building authentic customer relationships. Katharine focuses on increasing response rates and enhancing brand awareness through innovative account-based mail strategies.
Previous Experience in Sales and Business Development
Before joining Reachdesk, Katharine Dickson worked at Teamtailor as a Sales & Business Development Executive for six months in 2021. She also served as a New Business Account Manager at GV Health Ltd from 2020 to 2021 for 11 months. Additionally, she held the position of Business Development Executive at TBS Amwell from 2017 to 2019, where she later advanced to Senior Sales Executive until 2020. Her early career included a role as a Senior Sales Advisor at Superdry and a Camp Counselor & Brand Ambassador at Camp America.
Education and Expertise
Katharine Dickson completed her high school education at Freman College, where she studied GCSEs from 2011 to 2014. She furthered her education at Long Road Sixth Form, achieving an A Level in Performing Arts from 2014 to 2016. In 2020, she studied at the Chartered Institute of Public Relations, earning a Certificate in PR & Marketing. Her educational background supports her expertise in sales and marketing, particularly in B2B contexts.
Background in Customer Engagement
Throughout her career, Katharine Dickson has developed a strong background in customer engagement. She has focused on building authentic relationships with clients by reacting to significant moments in the buyer journey. Her approach emphasizes the importance of personalized communication and innovative strategies to enhance customer interactions, which are critical in the competitive landscape of sales and marketing.