Levi Smith

Senior Marketing Operations Manager @ Recorded Future

About Levi Smith

Levi Smith is a Senior Marketing Operations Manager at Recorded Future, where he has worked since 2022. With a background in data analytics and marketing automation, he has held various roles in the retail and technology sectors, including positions at Gap Inc./Old Navy and Clear Ballot Group.

Current Role at Recorded Future

Levi Smith serves as the Senior Marketing Operations Manager at Recorded Future, a position he has held since 2022. In this role, he utilizes data analytics to track pipeline performance and measure key performance indicators for marketing operations. He collaborates with global cross-functional teams to ensure the timely completion of marketing requests and troubleshooting tickets. Additionally, he has implemented a new marketing technology stack, which has enhanced the alignment between sales and marketing teams.

Previous Experience in Marketing and Sales

Levi Smith has a diverse background in marketing and sales. He worked as a Marketing Manager at Clear Ballot Group from 2017 to 2022, where he focused on marketing strategies. Prior to that, he was a Key Holder at m0851 for one year in 2016-2017. His early career included a role as a Sales Associate at Gap Inc./Old Navy from 2013 to 2015 and as a Brand Ambassador at Banana Republic for ten months in 2015. These experiences contributed to his expertise in audience targeting and campaign ROI.

Education and Academic Background

Levi Smith earned his Bachelor’s Degree from Suffolk University, where he studied Big Data Analytics and completed an Honors Marketing Double Major along with a minor in Information Systems. His academic journey spanned from 2014 to 2018. Earlier, he graduated from Maranacook Community High School, receiving his High School Diploma in 2014. His education has provided a strong foundation for his career in marketing operations.

Expertise in Marketing Automation and Data Analytics

Levi Smith specializes in utilizing HubSpot to optimize marketing automation workflows and improve global lead nurturing processes. He has developed segmentation strategies and audience targeting tactics that enhance campaign return on investment (ROI). His ability to leverage data analytics plays a crucial role in tracking performance and measuring key metrics within marketing operations.

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