Kara Darling
About Kara Darling
Kara Darling is a Senior Business Manager at Red Door Interactive, where she oversees client projects including website redesigns and creative campaign development. With a background in marketing and extensive experience in business strategy, she has been instrumental in generating new business opportunities since joining the company in 2017.
Work at Red Door Interactive
Kara Darling has been serving as a Senior Business Manager at Red Door Interactive since 2017. In this role, she oversees the strategy, implementation, and final delivery of various client projects. Her responsibilities include managing website redesigns, search engine optimization (SEO), web analytics, email strategy, and the development of creative campaigns. She plays a crucial role in setting the strategic direction for clients and identifying both short-term and long-term projects.
Previous Experience at Paragon Marketing Group
Before joining Red Door Interactive, Kara Darling worked at Paragon Marketing Group as an Account Supervisor from 2010 to 2017. During her tenure, she managed client accounts and was responsible for developing business cases, pitch decks, and case studies. This experience allowed her to generate new business opportunities across various sectors, including consumer packaged goods (CPG), education, and financial services.
Education and Expertise
Kara Darling earned a Bachelor of Science (BS) in Marketing from Virginia Tech, where she studied from 2005 to 2009. Her educational background has equipped her with the necessary skills to excel in business management and marketing strategies. She applies her knowledge to develop effective business cases and strategies for clients in diverse industries.
Client Relationship Management
In her role, Kara acts as a trusted advisor to clients, building authority and credibility through a deep understanding of their businesses, industries, competitors, and audiences. She leads cross-team collaboration in the development of Quarterly Business Reviews, which help identify successes and opportunities for clients. Her approach fosters strong relationships and enhances client satisfaction.
Strategic Project Management
Kara is responsible for overseeing the strategic direction of client projects at Red Door Interactive. She identifies both short-term and long-term projects and retainers, ensuring that client needs are met effectively. Her leadership in project management contributes to the successful execution and delivery of client initiatives.