Andrew Hartman
About Andrew Hartman
Andrew Hartman serves as the Vice President and General Manager at Red Ventures, where he leverages advanced analytics to enhance business strategy and growth. With a diverse background in digital customer acquisition and leadership experience from both military and corporate sectors, he has held various roles at Prudential Financial and Accenture, among others.
Work at Red Ventures
Andrew Hartman has served as Vice President and General Manager at Red Ventures since 2019. In this role, he utilizes advanced analytics to drive business strategy and growth. Hartman focuses on omni-channel customer acquisition, leveraging multi-touchpoint conversion across digital assets. His leadership at Red Ventures is informed by his extensive experience in digital customer acquisition, including expertise in SEO and Paid Media.
Previous Experience at Accenture
Prior to his current role, Andrew Hartman worked at Accenture as a Senior Manager and Distribution and Marketing Consultant from 2017 to 2019. His tenure at Accenture was based in the Charlotte, North Carolina area, where he contributed to various projects aimed at enhancing distribution and marketing strategies.
Career at Prudential Financial
Andrew Hartman held multiple positions at Prudential Financial from 2012 to 2017. He began as a Senior Audit Development Associate, then progressed to Manager of the Internal Consulting Group, and later served as Director of Strategic Initiatives and Product Development. Additionally, he worked as Director of Data Analytics, where he focused on data-driven decision-making to support business objectives.
Military Background
Andrew Hartman has a notable military background, having served in the US Army. He held various leadership roles, including 1st Lieutenant and Battery Executive Officer, Captain and Squadron Fire Support Officer, and 2nd Lieutenant and Scout Platoon Leader. His military service included deployments in Iraq and training at Fort Hood, TX, which contributed to his leadership and strategic execution skills.
Education and Expertise
Andrew Hartman earned a Bachelor of Science in Accounting from the University of Rhode Island, where he studied from 2004 to 2008. He later obtained a Master of Business Administration (MBA) with a focus on International/Global Studies from the University of North Carolina at Chapel Hill, completing his studies from 2016 to 2018. His educational background supports his expertise in business strategy and analytics.