Caroline Pevonka
About Caroline Pevonka
Caroline Pevonka is a Search Engine Optimization Associate at Red Ventures, specializing in SEO for the financial services sector. She has a background in digital marketing and brand management, with previous roles at Newell Brands and Pevo Sports Co.
Current Role at Red Ventures
Caroline Pevonka serves as a Search Engine Optimization Associate at Red Ventures, a position she has held since 2022. In this role, she focuses on developing and implementing SEO strategies that align with the company's digital marketing objectives. Her responsibilities include optimizing content to improve search visibility and enhance user engagement across various platforms.
Previous Experience at Newell Brands
Caroline Pevonka has extensive experience at Newell Brands, where she held multiple roles. She started as a Brand Management Intern in 2017 for three months, followed by a position as Assistant Marketing Manager, Digital Marketing in 2018 for five months. She later worked as an Assistant Brand Manager, PR & Social Media for four months in 2018, and as an Assistant Producer from 2019 to 2020. Additionally, she served as an SEO Content Specialist from 2020 to 2022, where she developed digital marketing strategies that integrated SEO with broader marketing initiatives.
Educational Background
Caroline Pevonka studied at the University of North Carolina at Chapel Hill, specifically at the Kenan-Flagler Business School. She earned a Bachelor’s Degree in Marketing/Marketing Management from 2014 to 2018. Her education provided her with a strong foundation in business administration and management, which supports her current expertise in digital marketing and SEO.
Expertise in SEO and Digital Marketing
Caroline Pevonka specializes in SEO, particularly within the financial services sector, focusing on Bankrate's Home & Auto Insurance products. She possesses expertise in Amazon Search Optimization, which complements her SEO skills. Her project management abilities enhance her effectiveness in leading SEO projects, ensuring they meet strategic goals and deliver measurable results.
Internship Experience
Prior to her professional roles, Caroline Pevonka gained valuable experience through internships. She interned at Pevo Sports Co in 2014 as a Summer Intern and later as a Marketing Intern in 2015. Additionally, she worked as a Strategic Marketing Analyst at Pevo Sports Co from 2016 to 2019, where she contributed to various marketing initiatives.