Connor Mc Pherson
About Connor Mc Pherson
Connor McPherson is a Senior Paid Search Analyst at Red Ventures, where he has worked since 2022. He has a background in digital marketing and operations, with previous roles at QuickCare Tifton and the American Marketing Association at the University of Georgia.
Work at Red Ventures
Connor McPherson currently holds the position of Senior Paid Search Analyst at Red Ventures, where he has been employed since 2022. In this role, he focuses on driving search engine marketing (SEM) performance and identifying optimization opportunities. Prior to his current position, he worked as a Paid Search Analyst at Red Ventures from 2021 to 2022 and as a Site Experience Analyst from 2020 to 2021. His experience at Red Ventures spans a total of three years.
Education and Expertise
Connor McPherson has a strong educational background in marketing. He earned an Associate of Science degree from Abraham Baldwin Agricultural College, completing his studies from 2015 to 2018. He then attended the University of Georgia, where he obtained a Bachelor's degree in Marketing with a Digital Emphasis from 2018 to 2020. Additionally, he achieved a Master of Business Administration (MBA) from Florida State University, graduating in December 2022. His expertise includes creative marketing and digital advertising, with a strong focus on operations.
Background
Connor McPherson began his career in digital marketing as a Digital Marketing Intern at QuickCare Tifton in 2019, where he worked for two months. He was actively involved in the American Marketing Association at the University of Georgia from 2019 to 2020 and was a member of Pi Sigma Epsilon during the same period. These experiences contributed to his foundational knowledge in marketing and advertising.
Achievements
Throughout his career, Connor McPherson has developed skills in creative marketing and digital advertising. His roles at Red Ventures have allowed him to focus on SEM performance and optimization strategies. His educational qualifications, combined with his work experience, position him as a knowledgeable professional in the field of digital marketing.