Emma Williams
About Emma Williams
Emma Williams is a Senior Product Manager with extensive experience in product development and personalization strategies for a global travel brand. She holds a Bachelor of Business Administration from UNC Kenan-Flagler Business School and has worked in various product management roles across multiple companies, focusing on enhancing consumer engagement and digital experiences.
Work at Red Ventures
Emma Williams has held multiple positions at Red Ventures, starting as an Associate Product Manager in 2019 for nine months. She then progressed to the role of Product Manager from 2019 to 2023, where she contributed to product development and digital marketing strategies. In 2023, she was promoted to Senior Product Manager, focusing on enhancing consumer experiences through innovative digital products.
Education and Expertise
Emma Williams studied at the University of North Carolina at Chapel Hill, where she earned a Bachelor of Science in Business Administration. She furthered her education at UNC Kenan-Flagler Business School, achieving a Bachelor of Business Administration with a focus on Marketing. Additionally, she studied Global Studies at Istituto Lorenzo de' Medici. Her expertise includes product development, digital marketing, and consumer engagement strategies.
Background
Emma Williams began her career with various internships, including a role at Bell Leadership Institute in 2013 and Central Dermatology Center, PA in 2014. She also worked at Newell Brands in several capacities, including Assistant Manager for Digital Marketing & eCommerce and Brand & Product Development. Her experience spans across different sectors, including travel and healthcare, where she has developed a strong foundation in product management.
Achievements
Emma Williams has played a significant role in launching new websites and products for both B2C and B2B brands. She is recognized for her strong background in conversion optimization and product development for consumer-facing products. Her ability to guide clients using research and analytics has led to successful business outcomes, showcasing her impact in the digital strategy space.
Leadership and Team Management
Emma Williams has demonstrated leadership skills throughout her career, particularly in fostering creativity within her teams. She has led cross-disciplinary teams that include business, creative, technology, and data science professionals. Her focus on innovation and customer engagement has been a key aspect of her approach to product management.