Ivan Pereda
About Ivan Pereda
Ivan Pereda is a Digital Campaign Analyst with extensive experience in marketing and digital strategy. He has worked for several organizations, including CBS Interactive and Red Ventures, and holds a Bachelor of Business Administration in Marketing from the University of California, Riverside.
Work at Red Ventures
Ivan Pereda has been employed at Red Ventures as a Digital Campaign Analyst since 2021. In this role, he focuses on developing and executing digital marketing strategies. His responsibilities include analyzing campaign performance and optimizing digital initiatives to drive engagement and conversions. His tenure at Red Ventures has allowed him to apply his skills in a dynamic environment, contributing to the company's marketing efforts.
Previous Experience in Digital Marketing
Before joining Red Ventures, Ivan Pereda worked at CBS Interactive as a Digital Campaign Analyst for 10 months in 2020. His role involved managing digital marketing campaigns and analyzing their effectiveness. Prior to that, he served as an Assistant Negotiator at Mindshare for 10 months in 2016-2017, where he supported media buying and negotiation processes in the Greater Los Angeles Area. He also worked as an Investment Coordinator at TWO NIL from 2017 to 2019.
Education and Expertise
Ivan Pereda earned a Bachelor of Business Administration (B.B.A.) in Marketing from the University of California, Riverside. He studied there from 2012 to 2016, gaining foundational knowledge in marketing principles and business strategies. His academic background supports his professional roles in digital marketing and campaign analysis.
Early Career and Internships
Ivan Pereda began his career with an internship at The Hidden Genius Project in 2015, where he worked as a Marketing Intern for 2 months in Oakland, CA. He also gained experience as a School of Engineering Student Business Consultant at the University of California, Riverside for 3 months in 2016. These early roles helped him develop skills in marketing and consulting.