Matthew Aycoth
About Matthew Aycoth
Matthew Aycoth serves as the Sales Director at Red Ventures, where he has worked since 2012, focusing on optimizing the customer lifecycle for large brands. He holds a Bachelor of Science in Health Services from Lee University and has contributed to the company's recognition as one of the top workplaces in Charlotte.
Work at Red Ventures
Matthew Aycoth has served as Sales Director at Red Ventures since 2012, totaling 12 years of experience in this role. He is based in Fort Mill, South Carolina, and specializes in optimizing the customer lifecycle for large brands within high-growth industries. His work involves implementing data-driven strategies that enhance response rates, conversion metrics, and overall economic outcomes in direct marketing. Aycoth has played a significant role in building tools that deliver unique and actionable insights for marketing processes.
Education and Expertise
Matthew Aycoth earned a Bachelor of Science degree in Health Services from Lee University, where he studied from 2007 to 2011. His educational background provides a foundation for his expertise in sales and marketing, particularly in understanding customer needs and optimizing marketing strategies. His focus on data-driven approaches has positioned him as a knowledgeable professional in the field of direct marketing.
Background
Matthew Aycoth has dedicated his career to enhancing marketing processes and customer engagement. His role as Sales Director at Red Ventures has allowed him to work closely with large brands in high-growth sectors. His experience spans over a decade, during which he has developed a deep understanding of customer lifecycle optimization and the application of data analytics in marketing.
Achievements
Under Matthew Aycoth's leadership, the team at Red Ventures has contributed to the company being recognized among the top 10 Best Places to Work in Charlotte for seven consecutive years. This achievement reflects the positive work environment and the effectiveness of the strategies implemented in the sales and marketing departments.