Michaella Heavey
About Michaella Heavey
Michaella Heavey is an Integrated Marketing and Content Licensing Manager at Red Ventures, where she has worked since 2023. She has a background in marketing and sales, having held positions at The New York Times and Maxus Global, and she holds a Bachelor's Degree in Public Relations, Advertising, and Applied Communication from Penn State University.
Current Role at Red Ventures
Michaella Heavey serves as the Integrated Marketing + Content Licensing Manager at Red Ventures. She has held this position since 2023, contributing to the company's marketing strategies and content licensing initiatives. Her role focuses on integrating marketing efforts to enhance brand visibility and drive engagement.
Previous Experience at The New York Times
Michaella Heavey worked at The New York Times in two capacities. She was a Senior Sales Planner from 2018 to 2019, where she was involved in sales strategy and client management. Following this role, she served as a Global Creative Strategist from 2019 to 2023, focusing on creative solutions and strategic marketing initiatives.
Experience at Maxus Global
Before her tenure at The New York Times, Michaella Heavey was employed at Maxus Global as a Digital Investment Group Associate from 2017 to 2018. In this role, she contributed to digital investment strategies, working to optimize advertising spend and improve campaign performance.
Education and Academic Background
Michaella Heavey earned a Bachelor’s Degree in Public Relations, Advertising, and Applied Communication from Penn State University. Her academic background provided her with foundational knowledge and skills relevant to her career in marketing and communications.
Early Career at The Daily Collegian
Michaella Heavey began her career as the Assistant Manager of Business Operations at The Daily Collegian from 2016 to 2017. In this role, she was responsible for supporting business operations and contributing to the management of the student-run newspaper.