Michel Ballard
About Michel Ballard
Michel Ballard serves as the Vice President and General Manager of Commerce at CNET Group, a position he has held since 2023. He has extensive experience in digital health and media, having previously worked at Condé Nast and Everyday Health, where he significantly improved customer engagement and revenue growth.
Current Role at Red Ventures
Michel Ballard serves as the Vice President of Product and General Manager of Commerce for the CNET Group at Red Ventures. He has held this position since 2023. In this role, he is responsible for overseeing product development and strategic initiatives within the commerce division, contributing to the overall growth and success of the organization.
Previous Experience at Condé Nast
Prior to his current role, Michel Ballard worked at Condé Nast for several years. He served as General Manager for Health from 2017 to 2020, and as Vice President/General Manager of Global Data Strategy & Monetization from 2019 to 2023. During his tenure, he led significant initiatives, including the launch of a new digital health division and the development of multiple data products, achieving notable revenue growth.
Educational Background
Michel Ballard earned his MBA from NYU Stern School of Business, completing his studies from 2009 to 2012. He also holds a Bachelor of Arts degree in Political Science and French from Wellesley College, where he studied from 2003 to 2007. His educational background has equipped him with the knowledge and skills necessary for his roles in product management and strategic leadership.
Leadership in Health and Wellness
Michel Ballard has a strong background in health and wellness sectors. At Everyday Health Group, he played a pivotal role in growing the consumer-facing portfolio, expanding the team from 2 to over 75 members, and increasing revenue significantly. He also oversaw the expansion of newsletter distribution and improved online engagement metrics, demonstrating his expertise in digital health strategies.
Board Membership and Professional Affiliations
Michel Ballard has been a member of the Board of Directors at Public Good since 2019. He is also a member of Chief, a network for women in executive roles, since 2019. These affiliations reflect his commitment to leadership and community engagement within the professional landscape.