Taylor Canada
About Taylor Canada
Taylor Canada serves as the Senior Director of Brand Strategy and Marketing at Red Ventures, where he has worked since 2021. He specializes in B2C and B2B marketing and oversees brand strategy for notable media and commerce brands such as CNET, Metacritic, and ZDNet.
Work at Red Ventures
Taylor Canada serves as the Senior Director of Brand Strategy & Marketing at Red Ventures, a position held since 2021. Based in Charlotte, North Carolina, Taylor oversees brand strategy and marketing initiatives for a portfolio that includes notable media and commerce brands such as CNET, Metacritic, and ZDNet. In this role, Taylor focuses on driving customer engagement and business growth through effective marketing strategies.
Education and Expertise
Taylor Canada possesses extensive expertise in both B2C and B2B marketing. This includes a strong background in paid media and public relations/communications. Taylor's skill set is complemented by a proven ability to lead and develop teams, which contributes to achieving organizational goals and enhancing brand presence.
Background
With a career spanning several years, Taylor Canada has built a reputation for fostering strong relationships across diverse stakeholder groups. This capability has been instrumental in executing successful marketing strategies and ensuring alignment between brand objectives and customer needs.
Achievements
Taylor Canada has a proven track record of leading teams to drive both customer and business growth. This success is reflected in the effective management of brand strategy and marketing efforts for well-known brands under Taylor's oversight at Red Ventures.