Cassi Roper

Cassi Roper

Chief Revenue Officer (CRO) @ Redgate Software

About Cassi Roper

Cassi Roper serves as the Chief Revenue Officer at Redgate Software and has been a Board Member at SysKit since 2023. With extensive experience in sales leadership, she emphasizes customer-centric performance management and has a strong track record in developing sales teams.

Current Role at Redgate Software

Cassi Roper serves as the Chief Revenue Officer (CRO) at Redgate Software, a position she has held since 2023. In this role, she focuses on developing a customer-centric sales culture and implementing performance management techniques. Roper works in a hybrid capacity from Cambridgeshire, England, and is responsible for driving revenue growth through effective team building and sales strategies.

Previous Experience at Redgate Software

Before her current role, Cassi Roper held the position of Executive Vice President, Global Sales at Redgate Software from 2019 to 2023. During her tenure, she was instrumental in exceeding sales targets and enhancing the sales team's performance. Roper also served as Sales Director for EMEA & APAC from 2015 to 2019, where she focused on quality account management and structured delivery.

Board Membership at SysKit

Cassi Roper has been a Board Member at SysKit since 2023. In this capacity, she contributes her extensive experience in sales and team management to support the company's strategic initiatives. Her involvement reflects her commitment to fostering effective sales practices and driving organizational success.

Education and Expertise

Cassi Roper studied Business Management at the University of Birmingham, where she earned a Bachelor of Arts (BA) degree from 1999 to 2003. Her educational background complements her extensive experience in sales and account management across various sectors, including public, government, and private industries.

Sales and Management Skills

Cassi Roper possesses a proven track record in hiring, training, and developing sales professionals. She is skilled in sales stage tracking and reporting through sales pipeline management tools. Roper is also experienced in presenting to diverse audiences, including small groups, seminars, and conferences, showcasing her competence in communication and leadership.

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