Joanne Sardinas

Joanne Sardinas

Director Of Procurement @ REEF

About Joanne Sardinas

Joanne Sardinas serves as the Director of Procurement at REEF in Miami, Florida, since 2021. With over fifteen years of experience in product development and procurement, she has held various leadership roles in notable companies including Royal Caribbean International and Gap Inc.

Current Role at REEF

Joanne Sardinas serves as the Director of Procurement at REEF, a position she has held since 2021. Based in Miami, Florida, she has contributed to the company's procurement strategies and operations for three years. Her role involves overseeing the procurement process, managing supplier relationships, and ensuring that the company's procurement activities align with its overall business objectives.

Previous Experience

Prior to her current role, Joanne held several positions that contributed to her expertise in procurement and product development. She worked as a Product Development Lead at Royal Caribbean International from 2019 to 2020. Before that, she served as a Senior Category Manager at REEF for one year, and as Vice President of Creative at MIANSAI for a year. Her background also includes roles at Gap Inc., where she progressed from Assistant Production Manager to Associate Production Manager over a span of five years.

Educational Background

Joanne Sardinas studied at The Art Institutes, where she earned a Bachelor of Fine Arts (BFA) in Graphics & Advertising from 2002 to 2005. She furthered her education at the University of Miami - School of Business, obtaining a Certificate of Management in International Business from 2007 to 2008. This educational foundation supports her extensive experience in product development and procurement.

Skills and Expertise

Joanne possesses over fifteen years of experience in relationship building within product development and production. She is fluent in both English and Spanish, which enhances her communication and negotiation capabilities in diverse markets. Known for her creative problem-solving abilities, she has a proven record of delivering projects on time and within budget, attributed to her strong management and negotiation skills.

Entrepreneurial Venture

In addition to her corporate roles, Joanne is the Founder and Creative Director of Josquared, LLC, a position she has held since 2004. This entrepreneurial venture showcases her commitment to creativity and innovation, allowing her to apply her skills in a different context while contributing to her professional growth.

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