Louisa Grundy
About Louisa Grundy
Louisa Grundy is the Vice President of Marketing at Reejig, where she has worked since 2021. She has extensive experience in performance marketing, business transformation, and technology implementation across various sectors.
Current Role at Reejig
Louisa Grundy serves as the Vice President of Marketing at Reejig, a position she has held since 2021. In this role, she is responsible for overseeing marketing strategies and initiatives that drive brand awareness and growth. Her leadership contributes to the company's objectives in the dynamic market of Sydney, New South Wales, Australia.
Previous Experience at ORBYT
Prior to her current role, Louisa worked at ORBYT as the Head of Customer, Brand & Marketing from 2020 to 2021. During her tenure, she focused on enhancing customer engagement and brand positioning, contributing to the overall marketing strategy of the organization in Sydney, New South Wales, Australia.
Professional Background in Marketing
Louisa Grundy has a diverse professional background in marketing and digital strategy. She held various positions at 3P Learning, including Digital Strategist, Marketing Executive, and National Marketing Manager between 2013 and 2017. Her experience spans multiple sectors, including financial services and telecommunications, where she has successfully implemented performance marketing strategies.
Educational Qualifications
Louisa has a solid educational foundation in commerce and digital marketing. She earned a Bachelor of Commerce (Liberal Studies) from the University of Sydney, and furthered her studies at MIT Sloan School of Management and Harvard University, achieving certifications in Digital Marketing and Social Media Analytics, as well as Advanced Digital Marketing: Media Strategy and Planning. Additionally, she is currently studying Finance at Tsinghua University.
Expertise in Business Transformation
Louisa possesses extensive expertise in service blueprint design and technology implementation, including CRM and marketing automation. She has a proven track record in delivering business transformation programs that align customer strategy with operational service design. Her strong commercial acumen and understanding of business drivers have been instrumental in her roles across various organizations.