Nia Bailey
About Nia Bailey
Nia Bailey is a Senior Graphic Designer currently working at Refine Labs in Arlington, Texas. She has a background in graphic design and marketing, having previously worked at OUTFRONT Media and Financial Benefit Services, LLC, and holds a Bachelor's Degree in Advertising from The University of Texas at Arlington.
Current Role at Refine Labs
Nia Bailey serves as a Senior Graphic Designer at Refine Labs, a position she has held since 2022. In this role, she focuses on creating demand in Dark Social to enhance brand affinity with potential buyers. Her work emphasizes aligning marketing strategies with revenue goals rather than vanity metrics, showcasing her expertise in the B2B SaaS sector.
Previous Experience at OUTFRONT Media
Before joining Refine Labs, Nia Bailey worked as a Graphic Designer at OUTFRONT Media from 2017 to 2020. During her three years in the Dallas/Fort Worth Area, she contributed to various design projects, enhancing her skills in graphic design and marketing within the media industry.
Internship at Financial Benefit Services, LLC
Nia Bailey began her professional journey as a Marketing Intern at Financial Benefit Services, LLC in 2016. This two-month internship in Richardson, Texas, provided her with foundational experience in marketing and design, contributing to her development in the field.
Education and Academic Background
Nia Bailey earned her Bachelor’s Degree in Advertising from The University of Texas at Arlington, where she studied from 2012 to 2016. Her academic background laid the groundwork for her career in graphic design and marketing. Additionally, she completed her high school education at Frisco High School from 2008 to 2012.
Experience at The Shorthorn UTA Student Newspaper
While studying at The University of Texas at Arlington, Nia Bailey gained valuable experience at The Shorthorn UTA Student Newspaper. In 2015 and 2016, she held multiple roles, including Copy Editor / Graphic Designer, Design Editor, and Advertisement Designer. These positions allowed her to refine her design skills and understand the dynamics of publication and advertising.