Brian Florko
About Brian Florko
Brian Florko serves as the Senior Vice President of Media at Creative Realities, Inc., where he has worked since 2022. He has a diverse background in media and marketing, with previous roles at companies such as XOS Digital, Spectrum Reach, and ESPN.
Work at Creative Realities, Inc.
Brian Florko has served as Senior Vice President, Media at Creative Realities, Inc. since 2022. In this role, he is responsible for overseeing media operations and strategy within the company. His tenure at Creative Realities has been marked by his involvement in the integration process during the acquisition of Reflect, which occurred in February 2022. Florko's leadership has contributed to maintaining continuity in roles and responsibilities post-merger.
Work at Reflect
Florko has been with Reflect as Senior Vice President, Media since 2019. His role involves managing media operations and ensuring strategic alignment with the company's goals. He has played a significant part in the company's growth and operational strategies, particularly during the transition following the acquisition by Creative Realities.
Education and Expertise
Brian Florko earned a Bachelor of Science degree in Human Resource Management from Miami University, where he studied from 1993 to 1998. His educational background has provided him with a solid foundation in managing human resources and organizational dynamics, which he applies in his media and marketing roles.
Professional Background
Florko has a diverse professional background in media and marketing. He has held various positions, including Director of Strategic Partnerships at XOS Digital and National Sales Manager at Spectrum Reach. His experience spans multiple organizations, including ESPN, IMG, and Texas Christian University, where he managed marketing and sales initiatives.
Achievements in Media Operations
Throughout his career, Brian Florko has demonstrated a strong track record in managing media operations and strategically controlling costs. His efforts have led to sustainable positive growth in the advertising and marketing sectors, showcasing his ability to navigate complex business environments effectively.