Mark Daniel

Mark Daniel

Vice President, Global Partner Development @ Reflect

About Mark Daniel

Mark Daniel serves as the Vice President of Global Partner Development at Reflect, where he has worked since 2020. With extensive experience in strategic roles across various companies, he specializes in data-driven customer experience activations and forging partnerships for revenue optimization.

Work at Reflect

Mark Daniel has been serving as Vice President of Strategic Accounts at Reflect since 2019 and as Vice President of Global Partner Development since 2020. In these roles, he focuses on developing and managing strategic partnerships that enhance revenue optimization. His responsibilities include creating and implementing data-driven customer experience activations for global brands, leveraging his expertise in digital and data technologies to improve consumer engagement.

Previous Experience

Prior to his tenure at Reflect, Mark Daniel held several key positions in North America. He worked as Managing Director at C Space from 2010 to 2013. Following that, he served as Vice President, Head of Digital Solutions at Toluna Corporate from 2016 to 2019. He also held the position of Vice President, Media & Entertainment at Vision Critical from 2014 to 2016 and was Vice President of Strategy at Captivate, LLC from 2007 to 2010.

Education and Expertise

Mark Daniel studied at California State University, Bakersfield, where he earned a Bachelor of Business Administration (BBA) with a focus on Finance and Financial Management Services. His educational background complements his expertise in navigating digital and data technologies, enhancing consumer engagement, and implementing analytics best practices.

Achievements in Business Development

Mark Daniel is known for his ability to convey complex ideas to diverse audiences through effective brand storytelling. He has a proven track record of accelerating strategic business units from early stages to scale, demonstrating his capability in driving transformational growth and optimizing revenue through strategic partnerships.

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