Chris Koch
About Chris Koch
Chris Koch is a Marketing Director with extensive experience in B2B and B2C marketing. He has held leadership roles at several companies, including Renew Digital and Apteryx Imaging, and possesses a strong background in developing integrated marketing strategies.
Work at Renew Digital
Chris Koch has been serving as the Marketing Director at Renew Digital since 2021. In this role, he is responsible for overseeing marketing strategies and initiatives that drive brand awareness and lead generation. His experience in the dental industry and proficiency in marketing automation tools contribute to his effectiveness in this position.
Previous Experience at Apteryx Imaging
Prior to his current role, Chris Koch worked at Apteryx Imaging as the Marketing Director from 2014 to 2020. During his six years in this position, he developed and implemented marketing strategies that enhanced the company's visibility in the dental imaging sector. His tenure in Atlanta, GA, allowed him to gain valuable insights into the industry.
Career at Carestream Dental
Chris Koch has held multiple positions at Carestream Dental. He served as the Dental Training Coordinator from 2005 to 2007, followed by roles as Event Marketing Manager from 2007 to 2013, and Marketing Manager from 2013 to 2014. His diverse responsibilities in these roles equipped him with extensive knowledge of marketing within the dental field.
Education and Expertise
Chris Koch earned a Bachelor of Science degree in Political Science and Government from the University of West Georgia, where he studied from 1998 to 2002. He possesses a diverse skill set in both B2B and B2C marketing, with a focus on developing integrated marketing strategies. He is also certified in HubSpot marketing automation, and proficient in Pardot and Act-On marketing automation systems.
Achievements in Marketing
Throughout his career, Chris Koch has consistently exceeded lead generation and revenue goals within established budgets. He possesses strong creative, analytical, and communication skills, which have contributed to his success in various marketing roles across the dental industry.