Anushka Salinas
About Anushka Salinas
Anushka Salinas serves as the President and COO of Rent The Runway, a position she has held since 2019. With extensive experience in ecommerce and merchandising, she has played a crucial role in the company's growth and successful IPO.
Work at Rent the Runway
Anushka Salinas has held multiple leadership positions at Rent The Runway since joining the company in 2010. She currently serves as President & COO, a role she has occupied since 2019. In this capacity, she has been instrumental in driving the company's strategic initiatives, including a plan aimed at achieving breakeven by 2024. Previously, she worked as Chief Revenue Officer from 2018 to 2019 and as GM of Subscription from 2017 to 2018. Salinas also held the position of Director of Merchandising from 2010 to 2012 and Vice President of Merchandising from 2012 to 2013, contributing to various aspects of the company's growth and operational efficiency.
Education and Expertise
Anushka Salinas earned her Master of Business Administration (M.B.A.) from Columbia Business School, where she studied from 2008 to 2010. Prior to that, she obtained a Bachelor of Arts (B.A.) in Economics from the University of Pennsylvania. Her educational background has equipped her with a strong foundation in business strategy and economics, which she has applied throughout her career in various leadership roles within the retail and e-commerce sectors.
Background
Before her tenure at Rent The Runway, Anushka Salinas held several positions in notable companies. She worked at Hudson's Bay Company as Vice President of Ecommerce from 2013 to 2015 and served as Head of Commerce at Resonance Companies from 2015 to 2017. Her early career included a role as Buyer for Dresses at Lord + Taylor from 2004 to 2008 and an internship in Brand Management at The Dannon Company in 2009. This diverse experience has contributed to her expertise in merchandising, e-commerce, and strategic planning.
Achievements
Anushka Salinas played a key role in leading Rent The Runway through its successful IPO in 2021, which raised $357 million in proceeds. She was part of the first all-female executive team to guide a company through an IPO, marking a significant milestone in corporate history. Salinas also implemented a capital-efficient inventory procurement strategy that reduced the company’s cash burn by more than two-thirds. Additionally, she restructured the subscription programs at Rent The Runway, which significantly contributed to more than doubling the company's gross margins between 2019 and 2022.