Prashaanth Murugesan
About Prashaanth Murugesan
Prashaanth Murugesan is a Campaign Specialist with a background in digital marketing and photography. He has worked in various roles, including as a Senior Analyst at Anteriad and as an Official Photographer for TEDxBITSathy.
Work at Replicon
Prashaanth Murugesan has been employed at Replicon as a Campaign Specialist since 2023. In this role, he applies his expertise in digital marketing to develop and execute effective marketing campaigns. His responsibilities include utilizing data-driven analysis to enhance campaign performance and improve audience engagement.
Previous Experience in Digital Marketing
Prior to his current position, Prashaanth worked at Anteriad as a Senior Analyst in Digital Marketing from 2022 to 2023. He also served as an Analyst in Digital Marketing at the same company from 2020 to 2022. His roles involved leveraging audience segmentation and data analysis to create targeted marketing strategies.
Education and Expertise
Prashaanth holds a Bachelor's Degree in Computer Science from Bannari Amman Institute of Technology, where he studied from 2014 to 2018. He also completed his Higher Secondary Education at Kamarajar Matriculation School from 2012 to 2014 and his Secondary School Leaving Certificate at Selvamm Matriculation Higher Secondary School from 2005 to 2012. His educational background provides a strong foundation for his work in digital marketing.
Photography and Marketing Skills
Prashaanth has a passion for photography, which he believes enhances his marketing capabilities. His experience as the Official Photographer for TEDxBITSathy from 2017 to 2018 and as Photohub President at Bannari Amman Institute of Technology during the same period allowed him to develop skills in visual storytelling. He integrates these skills into his B2B marketing strategies, focusing on attention to detail.
Internship Experience
In 2016, Prashaanth completed a one-month internship at Beta Technologies India Pvt Ltd. This experience provided him with practical exposure to the industry and helped him develop foundational skills in a professional setting.