Luciana Marzilli Lord
About Luciana Marzilli Lord
Luciana Marzilli Lord serves as the Vice President of Marketing at Repsly, bringing extensive experience in demand generation and brand marketing across various industries, including B2B and B2C sectors.
Work at Repsly
Luciana Marzilli Lord currently serves as the Vice President of Marketing at Repsly, a position she has held since 2024. Prior to this role, she was the Senior Director of Marketing at Repsly from 2023 to 2024. Her experience at Repsly reflects her extensive background in marketing within the B2B sector.
Education and Expertise
Luciana Marzilli Lord studied Marketing and earned a Bachelor of Science degree in Business Administration from Northeastern University. She also obtained a Bachelor of Science in Business Administration from John Cabot University. Her educational background provides a solid foundation for her expertise in marketing strategies and demand generation.
Background in Marketing
Luciana Marzilli Lord has a diverse background in marketing, having worked in various roles across multiple organizations. She has experience in both B2B and B2C marketing, particularly in the Workplace and Healthcare industries. Her career includes significant positions at athenahealth and Robin, where she focused on demand generation and marketing management.
Professional Experience
Luciana Marzilli Lord's professional experience spans several years in the marketing field. She held various positions at athenahealth, including Senior Marketing Associate, Marketing Manager, and Senior Marketing Manager, from 2017 to 2021. Additionally, she worked at Robin as Senior Manager and later as Director of Demand Generation Marketing. Her career also includes roles at TJX and Massachusetts Convention Center Authority.
Achievements in Marketing
Throughout her career, Luciana Marzilli Lord has contributed to marketing initiatives in both retail and technology sectors. Her work at TJX involved brand marketing in the B2C retail space, while her roles in the B2B tech scene focused on demand generation and strategic marketing efforts. Her dynamic career reflects her adaptability and commitment to the marketing profession.