Kati Alexander
About Kati Alexander
Kati Alexander is an Assistant Manager in eCommerce at ReserveBar, with a diverse background in sales and account management across various industries. She has a strong interest in tequila tasting and evaluation, showcasing her expertise in identifying complex flavor profiles.
Work at ReserveBar
Kati Alexander currently serves as the Assistant Manager of eCommerce at ReserveBar, a position she has held since 2023. In this role, she is responsible for overseeing various aspects of the online retail operations, enhancing the customer experience, and driving sales through digital channels. Her expertise in eCommerce is complemented by her extensive background in sales and account management within the beverage industry.
Previous Experience in the Beverage Industry
Before joining ReserveBar, Kati Alexander worked at Breakthru Beverage Group for two years, where she held multiple roles including Account Manager for the Package Division and On Premise Wine. She also served as a Customer Development Specialist for E&J Gallo Winery within the Hotel and Restaurant Division. Her experience in these positions provided her with a strong foundation in account management and customer relations in the beverage sector.
Sales Experience in Food and Beverage
Kati Alexander has a diverse background in sales, having worked as a Sales Representative for Flora Fine Foods in the South Florida Market from 2015 to 2016. Additionally, she served as a Server at Darden from 2011 to 2012, and as a Builder Account Manager at Elite Flooring, Inc. from 2013 to 2015. These roles contributed to her skill set in customer service and sales strategy.
Education and Expertise
Kati Alexander earned a Bachelor of Science degree in Psychology from the University of Central Florida, where she studied from 2007 to 2011. This educational background provides her with insights into consumer behavior, enhancing her capabilities in marketing and sales within the eCommerce landscape.
Interest in Tequila Tasting
Kati Alexander has a keen interest in tequila tasting and evaluation. She engages in sensory analysis of spirits and participates in selecting exclusive single barrel releases. Her detailed palate allows her to identify complex flavor profiles, including notes of vanilla, white pepper, and golden raisins, which enhances her expertise in premium tequila appreciation.