Kyela Jendelund

Kyela Jendelund

Senior Manager, Partnership Marketing @ ReserveBar

About Kyela Jendelund

Kyela Jendelund is a Senior Manager of Partnership Marketing at ReserveBar, where she has worked since 2021. She has extensive experience in marketing and business development, having held various roles at notable organizations such as Neiman Marcus Group, Pernod Ricard, and Southern Glazer's Wine & Spirits.

Current Role at ReserveBar

Kyela Jendelund serves as the Senior Manager of Partnership Marketing at ReserveBar, a position she has held since 2021. In this role, she is responsible for managing the day-to-day operations of partner marketing efforts. This includes overseeing promotions, email campaigns, on-site experiences, and website content. She creates and implements B2B go-to-market strategies aimed at partner retention and revenue expansion. Kyela collaborates with various departments such as PR, operations, analytics, IT, performance marketing, and finance to ensure alignment with company goals.

Previous Experience at Neiman Marcus Group

Before joining ReserveBar, Kyela worked at Neiman Marcus Group as a Marketing Manager for Non-Endemic Brand Partnerships in 2021. Her tenure lasted for three months, during which she focused on developing marketing strategies to enhance brand partnerships. This role contributed to her expertise in partnership marketing and strategic business development.

Experience at Pernod Ricard

Kyela held the position of Luxury Marketing Manager for New Business Development at Pernod Ricard from 2017 to 2021. Over the course of four years, she was involved in luxury marketing initiatives and business development strategies within the United States. This experience equipped her with skills in high-profile negotiations and strategic marketing.

Volunteer Work at St. Jude Children's Research Hospital

Kyela volunteered at St. Jude Children's Research Hospital from 2009 to 2015 for six years. During her time there, she contributed to various initiatives aimed at supporting the hospital's mission. This experience reflects her commitment to community service and her ability to work in diverse environments.

Educational Background

Kyela Jendelund earned her Bachelor's Degree in Public Relations and Mass Communications from the University of South Florida. Additionally, she studied Public Relations/Image Management at Florence University of the Arts. Her educational background has provided her with a solid foundation in communication strategies and marketing principles.

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