Sheldon Jones

VP Head Of Brand Sales @ Resonate

About Sheldon Jones

Sheldon Jones serves as the VP Head of Brand Sales at Resonate, bringing extensive experience in data-driven marketing and sales leadership from previous roles at Mastercard, Nielsen, and Quantium Americas.

Current Role at Resonate

Sheldon Jones currently serves as the Vice President and Head of Brand Sales at Resonate. He has been in this role since 2024, contributing to the company's efforts in leveraging data and artificial intelligence to deliver innovative solutions. His position is based in Reston, Virginia, where he focuses on enhancing brand sales strategies.

Previous Experience at Mastercard

Prior to his current role, Sheldon Jones worked at Mastercard as the Senior Principal and Vice President, heading Data & Services Commercial, Cobrand, Prepaid, and Wealth from 2019 to 2021. His tenure at Mastercard was marked by his leadership in the Washington D.C. Metro Area, where he managed various commercial initiatives.

Career at Nielsen Claritas

Sheldon Jones has extensive experience with Nielsen Claritas, where he held multiple roles over several years. He began as an Account Manager in 2003 and progressed to positions including Dedicated Large Account Manager for the American Red Cross, East Coast Director, and National Large Account Manager for Government and Nonprofit. His time at Nielsen Claritas spanned from 2003 to 2011, showcasing his growth and expertise in account management and leadership.

Educational Background

Sheldon Jones completed his education at James Madison University, where he earned a Bachelor of Arts degree in Marketing Information Systems from 1999 to 2003. He also attended Marshall High School from 1995 to 1999, laying the foundation for his future academic and professional pursuits.

Expertise in Digital Targeting and Media

Sheldon Jones possesses expertise in digital targeting, media buying and planning, and social media research. His skills are complemented by a proven track record in building strategic relationships and enhancing customer satisfaction. His experience spans various industries, where he has applied his knowledge to solve complex business problems.

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