Jennie Gilbert
About Jennie Gilbert
Jennie Gilbert is the founder of RedChirp and Retailer Web Services, based in Scottsdale, Arizona. She has a background in Music Therapy and Physics and has co-authored a book on marketing while collaborating with Google on digital advertising strategies.
Work at RedChirp
Jennie Gilbert has served as the Founder of RedChirp since 2020. Based in Scottsdale, Arizona, she has focused on developing innovative communication solutions for businesses. Under her leadership, RedChirp has aimed to enhance customer engagement through effective digital strategies. Her experience in the industry has contributed to the company's growth and adaptability in a rapidly changing market.
Work at Retailer Web Services
Since 2006, Jennie Gilbert has held the position of Founder at Retailer Web Services in Scottsdale, Arizona. In this role, she has been instrumental in providing digital marketing solutions tailored for independent retailers. Her work has emphasized the importance of online presence and effective marketing strategies to help retailers thrive in a competitive landscape.
Education and Expertise
Jennie Gilbert studied at Arizona State University, where she earned a Bachelor of Music in Music Therapy from 2001 to 2005. She also attended Clarkson University for one year, focusing on Physics from 2000 to 2001. Her diverse educational background has equipped her with a unique perspective in both the creative and analytical aspects of her professional endeavors.
Publications and Collaborations
Jennie Gilbert co-authored the book RE:MARKET with James Kane, Jr., contributing her insights on marketing strategies. Additionally, she collaborated with Google during the pandemic to develop digital advertising strategies, showcasing her ability to adapt to changing market conditions. Her involvement in these projects highlights her commitment to advancing marketing practices.
Insights on Consumer Behavior
Jennie Gilbert has participated in interviews discussing the shifts in consumer behavior due to COVID-19. Her insights have provided valuable perspectives on how businesses can adjust their strategies in response to changing consumer needs and preferences. This engagement reflects her expertise in understanding market dynamics and consumer trends.