Beth Frazier
About Beth Frazier
Beth Frazier serves as the Vice President of Sales at Ribbon Communications, where she has worked since 2001. With extensive experience in sales leadership across various companies, she is recognized for her ability to foster customer trust and navigate complex sales environments.
Current Role at Ribbon Communications
Beth Frazier has been serving as Vice President Sales at Ribbon Communications since 2001. In this role, she is responsible for leading sales initiatives and driving revenue growth. Her extensive experience in sales leadership positions her to effectively manage complex sales environments. Frazier's focus on customer trust and satisfaction is integral to her strategy, ensuring that client needs are prioritized in the sales process.
Previous Experience at Sonus
Frazier held multiple roles at Sonus over a span of 13 years. She began as Regional Sales Director from 2001 to 2007, where she focused on regional sales strategies. She then transitioned to Vice President Sales from 2015 to 2017, overseeing broader sales operations. Additionally, she served as Regional Sales Vice President from 2007 to 2014, further enhancing her leadership in sales management.
Sales Leadership at 3Com and Copper Mountain
Before her tenure at Sonus, Frazier worked at 3Com / U.S. Robotics, Inc. as Sales Director in the Personal Communications Division from 1990 to 1997. She also served as Midwest Sales Director at Copper Mountain from 1999 to 2001. These roles contributed to her extensive background in sales and her ability to navigate various market challenges.
Educational Background
Beth Frazier earned her MBA in Finance from DePaul University - Charles H. Kellstadt Graduate School of Business, studying from 1993 to 1995. Prior to that, she completed her Bachelor of Arts with a major in Marketing at Michigan State University - Eli Broad College of Business from 1985 to 1989. Her educational background provides a solid foundation for her career in sales and business leadership.
Leadership Philosophy and Approach
Frazier is recognized for her ability to lead teams in complex sales environments where innovation is essential. She emphasizes building customer trust and satisfaction as a core component of her leadership approach. Frazier views challenges as opportunities for creative solutions, integrating customer and market requirements into organizational practices, including product development and engineering.