Ha Ly
About Ha Ly
Ha Ly is a Senior Lifecycle Marketing Manager at RingCentral, with extensive experience in lifecycle marketing and campaign automation. Previously, she held various marketing and project management roles at companies such as Mint, Oracle, and SmartThings.
Work at RingCentral
Ha Ly currently serves as the Senior Lifecycle Marketing Manager at RingCentral. In this role, she focuses on developing and implementing marketing strategies that enhance customer engagement and retention. Her responsibilities include overseeing lifecycle marketing initiatives and ensuring that campaigns are executed efficiently to meet organizational goals.
Previous Experience in Lifecycle Marketing
Before joining RingCentral, Ha Ly worked at Mint (Intuit) as a Lifecycle Marketing Manager from 2016 to 2021. During her five years in this position, she managed various marketing campaigns aimed at improving customer experience and engagement. Her experience at Mint contributed to her expertise in campaign automation and strategy at scale.
Background in Marketing and Project Management
Ha Ly has a diverse background in marketing and project management. She worked at Oracle as an Associate Campaign Specialist for Oracle at Google from 2013 to 2014. Additionally, she held the position of Traffic Manager at SmartThings for seven months in 2015. Her role as a Technical Project Manager at Continuum Digital Inc. further solidified her skills in managing complex marketing projects.
Education and Expertise
Ha Ly earned her Bachelor of Arts degree from the University of California, Davis, where she studied Sociology with an Emphasis in Law and Society and a Minor in Chicana/o Studies. Her educational background supports her strong skills in account and program management, enabling her to handle multiple marketing projects and client relationships effectively.
Technical Problem-Solving Skills
Ha Ly possesses strong skills in solving technical problems, which are essential in addressing marketing-related challenges. Her ability to navigate and resolve technical issues enhances her effectiveness in managing marketing campaigns and contributes to her overall success in lifecycle marketing.